Hardin Hub Wayfinding Illustrations

illustration, signage + WAYFINDING EXPERIENCE

Installation for Hardin Hub, part of the Academic Advising department in University of North Carolina (UNC), Chapel Hill. The Carolina blues are contrasted with a pop of sunny yellow to represent the popular mark for the yellow umbrellas outside of the building. Student passerbys can easily identify the building and engage with a fun wayfinding design system to find their way to the department offices.

Initial concepts: handdrawn elements and custom lettering/type    

Installation Photographs